JB Hi-Fi Group upgrades its nationwide logistics network with FarEye

JB Hi-Fi Group, one of Australia’s largest retail organisations and home to JB Hi-Fi and The Good Guys, has partnered with FarEye, to upgrade its nationwide logistics network.

As retailers navigate unpredictable demand surges during peak season, evolving customer expectations, and growing sustainability pressures, JB Hi-Fi Group has partnered with FarEye to build a more agile and future-ready fulfillment ecosystem across Australia and New Zealand.

JB Hi-Fi Group operates one of the most dynamic supply chains in the region. Managing logistics across 350+ stores, a significant carrier network, and millions of deliveries demanded a system that could handle both scale and precision. For JB Hi-Fi Group, the challenge wasn’t just moving goods faster but building a logistics backbone that could evolve with its customers’ expectations.

“To respond to the rapid and dynamic nature of today's last mile demand we needed a modern, dynamic platform capable of ingesting and processing new signals in real-time and optimising our operational plans and responses. This goes all the way from point of sale to the driver app,” said Simon Page, Group Technology Director, JB Hi-Fi Group.

Now live across JB Hi-Fi and The Good Guys, FarEye’s AI-powered TMS gives JB Hi-Fi Group a unified view of its nationwide logistics network - bringing together managed and outsourced fleets, multiple carriers, and every delivery journey on one platform. From smaller parcels to big-and-bulky items, the system uses intelligent routing optimization and dynamic delivery slots to make every order faster and more predictable.

“Customer expectations were changing faster than the systems supporting them,” said Belinda Minieri, Group General Manager – Supply Chain, JB Hi-Fi Group. “We needed a logistics platform that could scale at the pace of our business and not the other way around. With FarEye, we’ve brought precision and predictability to every leg of the journey.”

“Retailers everywhere are realising that delivery is no longer just an operational decision. It’s a brand-defining one. JB Hi-Fi Group recognised that early and acted decisively,” said Gautam Kumar, COO, FarEye.

For JB Hi-Fi Group, this transformation goes beyond operational performance into experience. Every delivery now reinforces the brand promise of reliability and service excellence that define both JB Hi-Fi and The Good Guys.